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Available exclusively to editorial press covering Equip Exposition/HNA, who work for established print, online and broadcast media outlets that are relevant to the outdoor living and equipment industry. All press registrations will be reviewed and each registrant is subject to approval. A history of being registered does not guarantee approval or waive the requirements. For more information, contact Ami Neiberger, ami@fourleafpr.com or Debbi Mayster, debbi@fourleafpr.com 

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Read Edition 6

The mission of Equip Exposition’s official magazine, equip magazine, is to inform and to build excitement for show attendees — past, present, and future — on the latest business, technological trends and advancements in the landscape, outdoor living, and equipment industries. equip serves as a year-round resource and point of connection for the greater outdoor power equipment community — reaching more than 120,000 landscapers, dealers, hardscapers, and construction professionals. 

equip magazine bilateral

Nearly 30,000 landscapers, dealers, and manufacturers attended the 2025 trade show

Equip Expo Breaks More Records

Blockbuster show also wins Against All Odds Award and ranks Third Largest Trade Show in the United States

Equip Exposition Wins Greatest Trade Show Award in Trade Show Executive’s Gold 100 Awards and Summit 

Popular Chemical Applicator Sessions Expand for 2025 Trade Show, Offer CEUs

Certification Center at Equip Exposition Helps Landscapers & Contractors Get Ahead

Sold-out show also in the running for greatest trade show 2024.

Trade Show Executive’s Gold 100 Awards Name Equip Expo a Finalist in 4 Categories

Hands-On Demos, Tree Care Arena, New Products, and Concerts Power Up the Industry’s Biggest Show

Top 12 Things to See and Do at Equip Expo 2025

, dedicated to championing green spaces for both pets and people, announces the return of its signature events at 

, the award-winning trade show for the international landscape and outdoor living industry. Attendees can get active for a worthy cause with Mulligan’s 5K Fun Run & Walk (sponsored by Active Dynamics) on Wednesday, October 22, and help rescue dogs find forever homes with the 7th Annual Mulligan’s Mutt Madness on Thursday, October 23.

 The TurfMutt Foundation’s Signature Events Bring Furry Friends & Fun to Equip Exposition 2025 

Attendees of Equip Exposition will find this year that the more-than-a-million-square-feet of exhibit space and 30-acre Outdoor Demo Yard will be loaded with the software, equipment, drones and new technology that are rapidly changing how landscape contractors work and how managed landscapes and green spaces are maintained.

Equip Expo Helps Landscape Contractors Find Tech That Works

Dealer education at Equip Exposition, the international landscape, outdoor living, and equipment exposition, is moving into high gear in 2025. For the first time ever, a panel of 

editors is coming to the blockbuster trade show to talk about what’s driving consumer sentiment when it comes to buying outdoor power equipment.

Outdoor Power Equipment Dealers to Gain Consumer Insights at Equip Exposition

Blockbuster trade show’s exhibits will cover an area greater than 20 football fields and offer a wealth of opportunities for landscapers, contractors, dealers and manufacturers

Exhibit Space at Equip Exposition Sells Out for a Fourth Year in a Row

Equip Exposition, the international landscape, outdoor living, and equipment exposition, will offer several Spanish-language education classes for landscapers and contractors during the award-winning trade show held October 21-24 at the Kentucky Exposition Center (KEC).

Spanish Language Sessions Return to Equip Expo by Popular Demand

A newly-expanded UTV Test Track will debut at Equip Exposition’s 30-acre Outdoor Demo Yard at the Kentucky Exposition Center (KEC) October 21-24, 2025. Thousands of landscapers, contractors and dealers will be given the opportunity to try the latest mowers, UTVs, compact tractors, chainsaws, leaf blowers, trenchers, skid steers, backhoes,and the other equipment at this one-of-a-kind experience.

Equip’s Expanded UTV Test Track, Demo Yard Let Attendees Test Before Investing

Equip Exposition announces its inaugural small batch bourbon, 

, which will debut at Equip Exposition, being held October 21-24 at the Kentucky Exposition Center (KEC). The special blend has already won a prestigious award from the American Distilling Institute.

Equip Expo Announces New Small Batch Bourbon, Winning Name by Show Attendee

For the landscapers, dealers, contractors, hardscape experts, and outdoor power equipment manufacturers attending Equip Exposition for the very first time, it’s important to go into the award-winning trade show with a plan.

Equip Exposition Issues Tips for First-Timers to the Blockbuster Trade Show

The Morning Show at Expo, ENERGIZE, PodRow

, ECHO Social Media Patio Help Landscapers Grow

Leading Landscape Industry Creators Share Actionable Advice at Equip Expo

Celebrate Arbor Day: Get Inspired to Grow Tree Care Services. 

In honor of Arbor Day on April 25, award-winning trade show Equip Exposition held this October 21-24, announces the new Tree Care Arena in Freedom Hall at the Kentucky Exposition Center (KEC).

Equip Exposition Announces Tree Care Arena, Live Demonstrations 

Focus is on Dealing with Uncertainty, Growing Resilience for Landscapers, Dealers, Contractors, Hardscape Experts and Equipment Manufacturers

Equip Debuts New Education Tracks in 2025 

Marketing challenges face every business owner, and Equip Exposition attendees will learn from one of the most well-known marketers and entrepreneurs in the United States: Savannah Bananas founder Jesse Cole.

Equip Exposition Announces Savannah Bananas Creator Jesse Cole as Keynote Speaker

Big savings can happen for landscapers, dealers and contractors attending Equip Exposition thanks to a special spring pricing promotion. Registration for the award-winning trade show, which will be held October 21-24, 2025 at the Kentucky Exposition Center (KEC), is only $25 through May 31, 2025. When the show opens in October, a single registration is $120.

Equip Expo: Spring Pricing Promo Means Big Savings for Landscapers, Contractors

Equip Exposition, the international landscape, outdoor living, and equipment exposition, announces housing blocks have opened for industry members wishing to attend the 2025 show. Louisville Tourism is the official housing provider. 

Booking details can be found on the Equip Expo website

Housing Blocks Open for Equip Exposition 2025 

This October, Equip Exposition, the international landscape, outdoor living, and equipment exposition, will unveil several new features for the award-winning trade show, including new equipment categories, top-notch entertainment and more. From October 21 to 24, 2025, thousands of landscapers, dealers, contractors, hardscape experts, and outdoor power equipment manufacturers will gather at the Kentucky Exposition Center (KEC) in Louisville for the largest event of their industry.

Blockbuster Trade Show Equip Exposition Rolls Out New Plans for 2025 Show

Equip Exposition, the international landscape, outdoor living, and equipment exposition, again broke attendance records, with more than 28,500 registrants and significant growth in contractor categories.

Equip Exposition Continues Record-Breaking Streak, 28,500 Attend Innovative Trade Show 

Early Bird Pricing of $30 Ends September 5, Price Doubles September 6

Equip Exhibit Space Sold Out: Trade Show Offers Latest Outdoor Power Equipment, Business Solutions for Landscapers, Contractors and Dealers

Drones, robotic mowers, software, battery/electric equipment available for attendees to try

Get in the Loop on Technology: Landscape Contractors Try the Latest Equipment at Equip Expo

For landscapers, dealers, and contractors attending award-winning Equip Exposition for the very first time, show organizers are offering tips to help first-timers make the most of this blockbuster show, to be held October 15 to 18 at the Kentucky Exposition Center (KEC).

First-Timer Tips: Strategies for Getting the Most Out of Equip Expo

Experiences & Money-Making Tips, Certification Credits Await Trade Show Attendees

41 Things to See and Do at Blockbuster Equip Exposition

, the international landscape, outdoor living and equipment exposition, was recently named to Trade Show Executive’s Gold 100 list of the largest trade shows in the United States last year. The trade show drew more than 27,000 people from all 50 states and 46 countries in 2023, and covered more than a million square feet of exhibit space.

Trade Show Executive Names Equip Expo to the Gold 100

Crew Leadership & Turf Trainings Offered in Spanish, Valuable CEU Credits Available

Spanish Education Sessions for Landscapers at Equip Expo Filling Up Quickly

Turf Trainings Offered in Both English & Spanish, Valuable CEU Credits

Equip Exposition Debuts Certification Center to Help Landscapers Score Money-making Credentials

Pod-Row™ & Signature Events Bring Top Content Creators to Equip Exposition this October

Equip Expo Attendees: Meet Your Favorite Industry Podcasters

One-of-a-kind experience found only at Equip Exposition in Louisville Oct. 15-18, 2024

Landscapers, Contractors, and Dealers Can “Test Before They Invest” in Equipment in Equip Expo’s 30-Acre Outdoor Demo Yard

Register by July 31 to enter and experience what’s possible at the industry’s largest trade show.

Equip Expo’s Summer Giveaway Offers a Chance for Lifetime Trade Show Registration, $500 Gift Card, Hotel Stay

Get motivated to grow your business from someone who “gets” you

Kevin O’Connor of This Old House to Deliver Keynote for Equip Attendees

Discover Infinity Pool Training, Drone Zone, Certification Classes, Mulligan’s Garden Park and More

Equip Exposition’s West Wing Will Showcase New, Improved Experiences 

See Which Trends Will Impact Your Business, Expand Your Skills & Make More Money

Landscapers, Contractors & Dealers Ready for Bright Futures, Powered by Equip Expo Education

Landscapers, Dealers and Equipment Manufacturers Learn How to Grow Their Businesses at Award-Winning Trade Show

Spring Registration Pricing Promotion for Equip Exposition Saves Big Money 

Book Now, Housing Fills Up Quickly for Award-Winning Trade Show

Housing Blocks Open for Equip Exposition 2024 in Louisville

Award-winning and fifth largest trade show in the country reveals plans—early.

Big Changes, Improvements Slated for 2024 Equip Exposition 

With more than a million square feet of exhibits and 30 acres outside, Equip Exposition once again broke records in attendance and exhibit space sales. The award-winning trade show expanded its usual footprint at the Kentucky Exposition Center to add the West Wing this year due to space demands. 

Equip Exposition Breaks Records with More Than 27,000 at Sold-Out Show 

Spanish-speaking landscape contractors will find new insights and resources for growing their businesses at Equip Exposition, the blockbuster, award-nominated trade show for the international landscape, outdoor living and outdoor power equipment industry. Equip Expo will be held October 17 to 20 at the Kentucky Exposition Center.

Spanish-Speaking Landscape Contractors Find Resources at Equip Exposition

Slam Dunk Award: Best New Idea”; was ranked 5th largest trade show in U.S. in 2022

Trade Show Executive’s Gold 100 Awards Name Equip Exposition the “Most Innovative Show”

Landscape contractors to learn how to make more money, build new connections

What’s the Buzz? Plans for 40th Anniversary Equip Exposition Already Exciting Attendees & Exhibitors 

Due to Demand, Trade Show Expanded for 2023. 

How does a first-time landscape contractor, equipment dealer, or exhibitor find their bearings at Equip Exposition, the blockbuster, award-nominated massive trade show that drew more than 25,000 people last year to Louisville?

First Time at Equip Exposition? Fourteen Strategies to Conquer 40th Anniversary Trade Show 

Register now for $25 before prices double after September 7. 

Landscapers, equipment dealers, manufacturers and contractors in lawncare, hardscape and more will not want to miss the deadline for Early Bird registration for Equip Exposition on September 7, 2023. For only $25, they can attend the international landscape, outdoor living and equipment exposition, which is one of the largest and most unique trade shows in the United States. After September 7, the price doubles to $50.

Early Bird Registration for Equip Exposition Fast Approaching, Ends September 7  

Equip Exposition, the international landscape, outdoor living and equipment exposition, was recently named a finalist in five categories for Trade Show Executive’s Gold 100 Awards. Equip Expo is one of the largest and most unique trade shows in the United States, with more than 25,000 people attending last year.

Trade Show Executive’s Gold 100 Awards Name Equip Expo a Finalist in 5 Categories Including Greatest Trade Show of 2022

About 20 percent of the more than 25,000 attendees and exhibitors who attend Equip Exposition, the international landscape, outdoor living, and equipment exposition, are women. Now a new event at Expo—the inaugural Women’s Leadership Reception—will help them connect and build their industry network. The reception is sponsored by SiteOne and Belgard, and will be held Thursday, October 19, from 5:00 p.m. to 6:00 p.m. at the Kentucky Exposition Center (KEC).

Equip Expo Offers Opportunities for Women in the Green Industry to Connect & Grow

Smart lawns and landscape lighting? Autonomous mowers? Drone and artificial intelligence-aided landscaping designs? It’s all at Equip Expo, which is being held October 17-20, 2023 at the Kentucky Exposition Center (KEC).

Equip Exposition is the Best Place to See Landscape Industry Technology Under One Roof

Outdoor power equipment is a huge investment for a landscaper, so being able to “try before you buy” is smart business. 

Test Before You Invest: Equip Exposition Gives Landscapers and Dealers Unique Opportunities to Try Latest Equipment in its 30-Acre Demo Yard

International Landscape, Outdoor Living & Equipment Show Celebrates 40th Anniversary in 2023

40 Things to Do and See at Equip Exposition in October 2023

Since its inception, more than 40 dogs have found their forever families at this Annual Rescue Event

5th Annual Mulligan’s Mutt Madness Pet Adoption Event Returns to Equip Exposition 2023

Landscape Contractors and Outdoor Power Equipment Dealers Can Learn How to Expand Profitability, Boost Employee Retention and Navigate Industry Trends

Power Up Your Business Success with Education Sessions at Equip Exposition

The industry’s largest trade show marks its 40th anniversary with an arena concert, advanced education, exhibit area expansion, and more.

Registration is Now Open for Equip Exposition 2023

Register to attend Equip Exposition and you could be one of 40 prize winners!

Equip Exposition | Golden Ticket

Celebrating 40 years of Expo with 40 Equip Expo golden tickets. 

Register by July 31, 2023 to be entered to win.

Equip Expo Golden Ticket Giveaway

Record demand and sold-out exhibit space pushes trade show to make last indoor space available.

Equip Expo Expands, Opens West Wing for Exhibitor Sales

Third Eye Blind, Dylan Scott Headline as Trade Show Celebrates Its 40th Anniversary. 

Equip Exposition, the international landscape, outdoor living, and equipment exposition, announces a stellar entertainment lineup for the blockbuster trade show being held October 17-20 at the Kentucky Exposition Center (KEC).

Three Nights of Concerts Announced for Equip Expo This October

, celebrating its 40th anniversary, announces housing is officially open. Show organizers stress the urgency around booking hotel rooms. The event, held October 17-20, 2023 at the Kentucky Exposition Center (KEC), will likely sell out its exhibit space—and so will the area’s hotels. Louisville Tourism is the official housing provider for Equip Expo. 

Hotel Rooms Already Booking Up— Fast

Following the record-setting attendance, hotel bookings and sell-out of exhibit space last year, Equip Exposition in 2023 will expand on its success by offering new, advanced education, additional entertainment and events including a new arena concert, expansion into the West Wing of the Kentucky Exposition Center (KEC), and improved logistics and food options.

Equip Exposition Celebrates 40th Anniversary with 2023 Show ...

We're excited to announce that Equip Expo Housing is open! Booking your hotel and housing in advance is the first way to ensure a great Equip Expo experience.

Housing is LIVE for 2023 Equip Expo

Early Bird registration for attendees is only $20 and closes September 9. Register now before prices double.

It’s a Sell Out! Equip Exposition and Hardscape North America Announce Every Inch of Available Exhibit Space Will be Occupied

First Timer Tips

How does a first-time landscape contractor or other attendee find their bearings at Equip Exposition, the sixth largest trade show in the United States? The show, held October 18- 21, 2022, offers tips on how to navigate the event, which boasts a million square feet of exhibit space including a 30-acre Outdoor Demo Yard showcasing the newest outdoor power equipment in the industry at the Kentucky Exposition Center (KEC).

Equip Exposition First-Timers: Strategies to Conquer This Massively Awesome Show

Registration opens for Equip Exposition 2022

The October tradeshow includes expanded Demo Yard hours, its first-ever welcome reception, and new education tracks.

Registration Opens for Equip Exposition 2022

Fields of opportunities, differentiation, and profits.

2022 Trends


by Judith M. Guido

I had the pleasure of facilitating two research groups at last year’s Expo in Louisville—groups of women leaders and companies that conduct business in the West. Both groups discussed current industry trends, and their impact on the business.

The price of service—with almost everything else—is on the rise. At Equip Exposition, attendees can learn from experts the dos and don’ts of raising prices, so customers aren’t scared away.

Pricing for Profit

For the fourth straight year, the symphony of sounds at Equip Exposition will include puppy barks and joyful squeals when the Outdoor Power Equipment Institute (OPEI) partners with the Kentucky Humane Society for the Lucky’s Mutt Madness annual national adoption event.

The 4th Annual Lucky’s Mutt Madness Scheduled at Equip Exposition 2022! 

Mutt Madness

The Outdoor Demo Yard is what makes Equip Exposition, the international landscape, outdoor living and equipment exposition, one of the most unique trade shows in the United States. Newly expanded to nearly 30 acres, the outdoor demo space allows landscapers, dealers and other attendees to “test before they invest” in new equipment to see if it’s right for their business.

The Dirt on the Equip Exposition Demo Yard: At Nearly 30 Acres, Landscapers and Other Attendees Can Test Innovative Equipment

Keep your business on the cutting edge with Equip Exposition: Trade show hours, Demo Yard & UTV Test Track expand

The October tradeshow includes its first-ever welcome reception, Mulligan’s Fun Run 5K, and enhanced networking opportunities

Equip Exposition announces new tradeshow hours and programming for 2022

The industry’s family reunion will offer enhanced experiences for all attendees at the Louisville show. 

Updated Tradeshow Hours

GIE+EXPO Attendee Registration Up Over 2019 and 2018 After Show Returns In-Person in 2021; Show Will Rebrand and Relaunch in 2022 as Equip Exposition

Industry’s largest trade show returns with strong attendance | Equip Magazine

Industry’s largest trade show returns with strong attendance

Building on four decades of success, the industry’s leading tradeshow will have a new look and feel in 2022.

OPEI launches Equip Exposition, opens new offices in Louisville

Equip Exposition Launches

Hardscape North America: Co-Located with Equip Exposition!

Hardscape North America is co-located with Equip Exposition, giving attendees access to a vast array of manufacturers of concrete and brick pavers, segmental retaining walls, sealers, equipment tools. HNA attendees have access to Equip Exposition’s exhibitors, along with its 20+ acre outdoor demonstration area adjacent to the exhibit hall.

Hardscape North America

Drone Training for Today's Landscape | Equip Exposition

Put your hands on the controls at Equip Exposition's Drone Zone! Drone technology is revolutionizing how landscaping is designed, built, and sold. From creating 3D renderings and estimating to documenting progress and showcasing products with fly-through videos, drones can give a business the competitive edge. Whether you’re a novice drone user or an experienced pilot who wants to become certified, Equip Exposition has what you’re looking for.

Drone Zone

UTV Driving Experience is Back! | Equip Exposition

Our new test track in the demo area lets you get behind the wheel of the latest UTVs.

UTV Driving Experience

3 Tips to Bulletproof Your Business | Equip Exposition

Change — and challenge — is inevitable. Here’s how to prepare for where we go from here.

Bulletproof Your Business

Purpose-Driven Landscape is More Important Than Ever | Equip Exposition

The TurfMutt Foundation was launched in 2019 to encourage outdoor learning experiences and stewardship of our managed landscapes and green spaces for the benefit of all.

Purpose-Driven Landscape

Get Your Hands Dirty | Equip Exposition

One of the most popular features at Equip Exposition, the Outdoor Demonstration Area is a perfect combination of business and pleasure. It’s the place where landscape professionals and dealers can get hands-on with equipment to test and compare multiple brands before making purchasing decisions. In fact, some past attendees have said it makes them feel like a kid in a candy store.

Get Your Hands Dirty

Our Industry's Family Reunion | Equip Exposition

Equip Exposition is a family reunion for the outdoor power equipment industry. While some families have been attending together through the generations, the bonds created at the show aren’t defined by last names or lineage.